I’m Ingrid Chargoy, a seasoned Social Media Strategist and Digital Marketer with a strong background in E-commerce, content creation, and influencer marketing. With nearly a decade of experience in the beauty industry, I’ve helped brands like GiGi Spa, Bye Bye Blemish, Satin Smooth, and Kara Beauty grow their online presence through strategic social media, trend-driven content, and impactful partnerships.

Raised in Los Angeles with roots in Mexico City, my passion for fashion, streetwear, and underground culture has shaped my approach to marketing—I understand how trends emerge and evolve, and I bring that insight into my work. Whether it’s identifying the next big thing on TikTok’s FYP, leveraging creator collaborations, or executing high-converting content strategies, I know how to position brands to stand out.

In my current role as Senior Social Media Manager at American International Industries, I oversee the digital presence of multiple brands, leading a remote team of content creators, influencer marketing specialists, and designers. I strategize and execute paid and organic campaigns, develop engaging short-form content, and drive brand awareness through data-backed initiatives. I also manage influencer partnerships, understanding both sides of the collaboration—what brands look for and how to maximize content performance.

My foundation in fashion and business, combined with my ability to adapt to ever-changing algorithms, ensures that the strategies I implement are both trend-savvy and results-driven. I stay ahead by continuously researching, networking, and experimenting with emerging digital trends.

I’m currently open to freelance and consulting opportunities—let’s connect and create something impactful together!